Marketing Spray Foam
I was able to record several breakout sessions at the 2020 SPFA Convention in Pasedena, CA. Check out this presentation …
Read MoreCreate Value for Your Customers
In an interview with Alan Annis, the Marketing Director of SWD Urethane, Robert Naini discusses the importance of creating value, …
Read MoreEvaluation Service Reports
Robert Naini, your Spray Foam Advisor, talks about evaluation reports, commonly known as ESRs or CCRRs, how they relate to …
Read MoreSite Protection
Robert Naini, your Spray Foam Advisor, talks about site protection, specifically physical site protection and taking care of your jobsites …
Read MoreCommunication with Project Managers and Owners
Robert Naini, your Spray Foam Advisor, talks about safety messaging and the importance of communicating with your clients and other …
Read MoreA Few Tips on Negotiation
Robert Naini, your Spray Foam Advisor, shares a few tips about negotiating and negotiation tactics that we can all use …
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